FALL WINTER
2018

The M Missoni Fall Winter 2018-19 campaign, shot by Mel Bles and styled by Vanessa Reid, is inspired by jazz and portrays a relaxed and unconventional femininity.

 

The three AD campaign subjects, shown in both single and double crops, feature model Aaliyah Hydes performing for a sort of audition, in which the spirit of Harlem gets a contemporary twist. A mix of geometric patterns and textures, of lady-like and tomboyish silhouettes, of classic fabrics and bold colour combos. These contrasts convey more than ever a feminine and confident personality that feels free to expresses itself.